“Model wearing soft velvet matte lipstick in nude shade.
Velvet matte lipsticks are trending in 2025 for their smooth and comfortable finish.

Lipstick remains one of the most potent cosmetics, and 2025 will bring radical experiments, simple formulas, and luxurious looks to the forefront. If you like shiny lips with a matte finish or natural hues, the trends of this year are brimming with imagination and creativity. This is a comprehensive list of the most recent lipstick trends you’ll want to test.

 1. Velvet Matte Is Making a Big Comeback

Matte lipsticks are a classic popular choice, but by 2025, the formulation changed to an incredibly soft and comfortable texture, known as velvet matte.

The Reasons It’s Trending:

  • Light and airy

  • Smooth, blurred, and smooth look

  • There is no dryness or cracking.

  • Ideal for casual wear or glamorous

Velvet mattes are perfect for both bold and natural makeup styles, which makes them a must-have this year.

2. Vinyl Gloss Lips for Maximum Shine

Lip glosses are no longer the norm, but lipstick made of vinyl is dominating. These formulas offer an almost glass-like shine, with a deep pigmentation, which makes your lips appear more full immediately.

Popular 2025 Vinyl Shades:

  • Classic cherry red
  • Pink gloss
  • Peachy naked
  • Deep berry

This effect of high shine is a huge hit on social media and ideal for glamorous night-outs and fashion.

3. Cocoa & Brown Nudes Are Dominating

2025 will be all about gorgeous warm tones, such as cocoa, cinnamon, and caramel. Brown tones are universal and flatter all skin tones.

When to wear:

  • Office makeup
  • Minimal styles
  • Earth-toned outfits
  • Everyday natural glam

These warm shades give an elegant, fashionable look that isn’t too bold.

 4. Bold Red Lips — Strawberry & Cherry Shades

Red lipstick will never go out of fashion. However, in 2025, two shades are a big trend:

These shades offer a vibrant, youthful look in the form of vinyl or matte.

 5. Ombré Lips Continue to Rule

Inspired by K-Beauty, ombre lip colors are still one of the most sought-after styles in the world.

Ombre Techniques in 2025:

  • Dark inner center – light outer edges

  • Nude lipstick base + dark liner

  • Glossy gradient for fuller lips

This fashion style creates a soft “bitten lip” look that is like a natural, fresh.

 6. Clean Beauty Lipsticks Are in High Demand

The fashion-conscious are paying greater focus on what they put on their lips. Natural and clean lipsticks are the most popular in 2025.

What Consumers Want in Features:

  • Vegan and free of animal cruelty
  • Paraben-free

  • Butters and natural oils

  • Hydrating and durable

  • Sustainable packaging

This style is particularly loved by those who prefer minimal makeup and green customers.

 7. Multi-Use Lip Tints for Natural Looks

2025 also focuses on light lipsticks that can also be used as cheek tints, giving natural, glowing skin.

Benefits:

  • The stain is present all day long.

  • Simple makeup style

  • Easy to mix

  • Ideal for traveling and speedy routines

Popular shades include mauve, soft pink, and berry shades.

8. Futuristic Metallic & Holographic Shades

A trend that is bold in 2025 is the use of futuristic lipstick colors that have a metallic or holographic finish.

Colors that are trending in metallic shades:

  • Rose gold

  • Silver chrome

  • Deep metallic red

  • Iridescent purple

This style is great for nighttime events like festival photo shoots and fashionable styles.

Conclusion

The most recent trends in lipsticks for 2025 are brimming with creativity in design, flexibility, and striking shades. If you like matte or glossy, soft natural tints or ultra-modern metallics, 2025 will have something for everyone who loves makeup. Test different colors and finishes to find the perfect lip style this year.

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